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FirstLineYour clinic’s international enquiries, answered first.

Enquiry Teardown

www.example-clinic.hu

Read on 11 September 2026. Manual run. 3 pages read.

Example: a Budapest implant clinic, anonymised.

What is costing you consults

7 findings, ranked by what they cost you in consults.

  1. 1 High

    Your pages tell search engines they live at http://localhost:3000

    Every page names http://localhost:3000 as its real address, and the language alternates point there too. Search engines can drop the pages you actually publish, in every language.

    Evidence

    • / <link rel="canonical" href="http://localhost:3000"/>
    • /de <link rel="alternate" hrefLang="de" href="http://localhost:3000/de"/>

  2. 2 High

    6 treatments share one page in each language

    No treatment has a page of its own. A patient searching for one treatment lands on a page about all of them, and search engines have nothing specific to rank.

    Evidence

    • /
    • /de

  3. 3 Medium

    Old treatment and price addresses now redirect to the homepage

    Links that patients, directories and search results still hold land on the homepage instead of the page they promised.

    Evidence

    • /prices/price-list.html → https://www.example-clinic.hu/

  4. 4 Medium

    Patients can’t send an X-ray or photos with their first message

    Your coordinator has to ask for them in a second exchange before anyone can talk about a treatment plan or a price.

    Evidence

    • / name, email, phone, message

  5. 5 Medium

    No WhatsApp or other messaging app

    A patient who would rather send a message than fill in a form or call an international number has no way to do it.

    Evidence

    • /

  6. 6 Medium

    Your German pages declare themselves as “en”

    The page’s language tag is wrong, so browsers offer the wrong translation and search engines may show the page to the wrong audience.

    Evidence

    • /de <html lang="en">

  7. 7 Low

    The same treatment is priced differently in two languages

    “Implants from £599” on one page, “Implantate ab 443€” on the other. A patient who switches language sees both.

    Evidence

    • / Implants from £599
    • /de Implantate ab 443€

Not measured here: how fast you answer

First reply to an enquiry
not measured

This teardown reads your public pages. It never sends an enquiry, so it can’t time your reply.

The Patient Flow Audit does. Over five working days we send enquiries to your clinic in three languages, through every path this readout found, and time each reply to the minute.

Patient Flow Audit, €1,200

In a US study of 1.25 million sales leads, firms that tried to reply within an hour were nearly seven times as likely to reach a meaningful conversation as firms that waited an hour longer. Oldroyd, McElheran and Elkington, “The Short Life of Online Sales Leads”, Harvard Business Review, March 2011.

Languages

English

Where
/
Pages linked
1
Words on landing page
1,894
Language tag
correct
hreflang
points elsewhere

German

Where
/de
Pages linked
1
Words on landing page
1,657
Language tag
wrong
hreflang
points elsewhere

Source countries

United Kingdom

Pages in
English
Prices shown in
GBP matches
Local phone
no
Consultation in the country
no

Ireland

Pages in
English
Prices shown in
GBP not their currency
Local phone
no
Consultation in the country
no

Germany

Pages in
German
Prices shown in
EUR matches
Local phone
no
Consultation in the country
no

Austria

Pages in
German
Prices shown in
EUR matches
Local phone
no
Consultation in the country
no

Switzerland

Pages in
German
Prices shown in
EUR not their currency
Local phone
no
Consultation in the country
no

Italy

Pages in
no pages in their language
Prices shown in
no prices
Local phone
no
Consultation in the country
no

Treatment pages per source country

TreatmentUKIEDEATCHIT
ImplantsA section on a general pageA section on a general pageA section on a general pageA section on a general pageA section on a general pageNothing in the patient’s language
All-on-4 / All-on-6A section on a general pageA section on a general pageA section on a general pageA section on a general pageA section on a general pageNothing in the patient’s language
Oral surgeryA section on a general pageA section on a general pageA section on a general pageA section on a general pageA section on a general pageNothing in the patient’s language
CrownsA section on a general pageA section on a general pageA section on a general pageA section on a general pageA section on a general pageNothing in the patient’s language
VeneersA section on a general pageA section on a general pageA section on a general pageA section on a general pageA section on a general pageNothing in the patient’s language
WhiteningA section on a general pageA section on a general pageA section on a general pageA section on a general pageA section on a general pageNothing in the patient’s language
  • Own page in the patient’s language
  • A section on a general page
  • Nothing in the patient’s language

Enquiry paths

FormOn the homepage

Found on
//de
Asks for
name, email, phone and message
Accepts X-rays and photos
no

PhoneOn the homepage

Number in Hungary
tap to call

EmailOn the homepage

Structured data

Types found
Dentist, FAQPage, OfferCatalog, AggregateRating, OpeningHoursSpecification
Problems
  • The address in Dentist points elsewhere "url":"http://localhost:3000"
  • AggregateRating is a rating the site gives itself "ratingValue":"4.9","reviewCount":"80000"
Missing
  • Prices on / are not marked up as Offer

Attribution

Tags found
Google Analytics 4
Source of each enquiry
Enquiries arrive with no record of where the patient came from.

Limits of this reading

  • JavaScript was not executed. We read what a link preview or a simple crawler reads.